Boone is the Heart of the High Country and the premier "quality of life" community of the Blue Ridge Mountains. Consistently ranked as one of the "Best Small Towns in America," Boone is a bustling university town and the center of tourism and commerce for Watauga County and the region.
Thanks to the action of the North Carolina General Assembly, companies in North Carolina can take advantage of a variety of incentives. Watauga County is currently a Tier-3 community, recognizing the thriving local economy but still allowing for generous tax credits for job creation and machinery expenditures.
Bringing together the best in outdoor adventure and white-gloved comfort – There's simply no place like it. Hit the trail, the slopes, the river, or the spa – all in the same day. With award winning restaurants and an ever increasing night life, Watauga puts you right where you want to be. No matter your lifestyle, there's something for you here!